Bring the enquiry and source into view.
WhatsApp, email, IndiaMART, CSV and supported webhooks can feed a customer record the team is able to own.
Company
Building the working layer for customer conversations.
Outbound OS is a multichannel CRM and outreach system for businesses that capture, qualify, message, follow up and close through WhatsApp, email and connected lead sources.
- Operating base
- India
- Market
- Worldwide
- First proven use case
- Pharma export sales
The product
One operating record across the channels already in use.
Outbound OS does not ask a business to abandon the identities its customers already know. It connects those accounts to consistent CRM work.
Connect qualification, conversation and next action.
Scoring, assignment, reply suggestions and pipeline status help the team decide and act without losing context between tools.
Run the approved sequence, then stop at the answer.
Campaigns and follow-up respect connected accounts and configured limits. A customer reply returns the work to a live conversation.
Let approved AI clients work through MCP.
The MCP server exposes explicit lead, message, campaign, analytics and system tools instead of requiring a copied export.
Who it is for
Businesses where customer conversation is operating work.
Agencies, distributors, manufacturers, exporters, service businesses, real estate, education, healthcare and B2B sales teams all recognise the same gap: several channels, several owners and no reliable view of what should happen next.
A shared inbox is not enough without ownership.
The customer thread needs a status, a responsible person and a visible next action.
Automation should stop at the customer’s answer.
Follow-up is useful while a lead is quiet. Continuing a sequence over a live reply is a product failure.
AI access should expose real tools and real consequences.
MCP makes the CRM available to approved clients, while sending and destructive actions remain explicit.
Direction should not be confused with availability.
The roadmap separates CRM and outreach today from after-sales, support, order and financial workflows that are not yet shipped.
The thesis
Make the routine work consistent. Keep judgement accountable.
See whether the operating model fits your team.
Bring the channels you use and the customer flow your current tools do not keep together.